Campaign India Team
Apr 20, 2016

Lodestar UM bags Zivame's media duties

Account won post multi-agency pitch

Lodestar UM bags Zivame's media duties
Lodestar UM has bagged the media duties of Zivame post a multi-agency pitch.  
 
Zivame is an online lingerie store for women.
 
Nandini Dias, CEO, Lodestar UM, said, "Zivame is a prestigious business to have on our roster and we were glad to win that business. I would like to thank the client for having expressed their confidence in Lodestar UM's differentiated offering in terms of in-depth understanding of e-commerce and the technology sector, with incredible strategy and planning credentials."
 
Madison was the AoR on the brand prior.
Source:
Campaign India

Related Articles

Just Published

6 hours ago

Ameen Sayani was the man who composed a masterpiece ...

The director and COO, Red FM and Magic FM, embarks on a nostalgic journey, delving into the remarkable legacy of the late Sayani, illuminating how he epitomised radio excellence and fostered a sense of unity among listeners, transcending barriers with the universal language of music

8 hours ago

Buffalo Soldiers launches Eating Potatoes

The film division aims to craft content for TVCs, OTT platform production companies and documentaries

8 hours ago

57% Indian consumers would choose an AI-enabled ...

However, the digital customer experience report underscores the prevailing importance of human interaction over various facets such as decision-making, customer support, and handling returns or cancellations