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LinOpinion, Starwood Hotels & Resorts, Aloft, Four Points by Sheraton Hotels, account win, public relations news, news, Kavita Lakhani, social mediaLinOpinion has been appointed by Starwood Hotels & Resorts Worldwide, Inc., as its communications partner for Aloft Hotels and Four Points by Sheraton Hotels in India.
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
The collaboration connects Pexpo’s focus on sustainable steel bottle manufacturing with the film’s narrative of strength, discipline and conscious choices.
The campaign translates holiday movie-inspired looks into an OTT-style shopping experience on its website.
The India campaign features Ananya Panday and Lakshya as new global ambassadors.