Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Essar Group, a multinational company that operates in sectors like steel, energy, power, communications, shipping and logistics, has unveiled its new corporate campaign. Titled 'Let's Begin', the communication has been developed by Ogilvy India and aims to narrate the brand's story and communicate its philosophy.
Contact Customer Support at
[email protected]
or call+91 22 69489600
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Tomorrow’s CMOs won’t just brief agencies on campaigns, they’ll brief product teams on journeys.
As part of the transaction, Jain will transition fully to managing Lionsgate Play and exit Lionsgate.
It revives a legacy tagline to reframe cruising around flexibility, presence and experience-led travel.
The partnership blends gaming, automotive heritage and brand integration through immersive in-game and real-world experiences.