Law & Kenneth has roped in Neeraja Kale (pictured) as senior vice president.
Kale was formerly business head at Marching Ants. At Law & Kenneth, she will report to Anil S Nair, CEO and managing partner. Her mandate will be to build key businesses such as ITC and spearhead new business development for the agency.
Speaking on her appointment, Nair said, “It’s a significant appointment for the agency. She comes with an adequate mix of advertising and marketing experience that is vital for the agency’s growth. She will ensure a specific focus on the ITC business.”
With over 14 years of experience in marketing and advertising, Kale started her career with O&M, moving on to Publicis, L’Oreal, Mattel Toys and McCann Erickson, having worked on products in the personal care, banking, FMCG and consumer durables space.
Kale was formerly business head at Marching Ants. At Law & Kenneth, she will report to Anil S Nair, CEO and managing partner. Her mandate will be to build key businesses such as ITC and spearhead new business development for the agency.
Speaking on her appointment, Nair said, “It’s a significant appointment for the agency. She comes with an adequate mix of advertising and marketing experience that is vital for the agency’s growth. She will ensure a specific focus on the ITC business.”
With over 14 years of experience in marketing and advertising, Kale started her career with O&M, moving on to Publicis, L’Oreal, Mattel Toys and McCann Erickson, having worked on products in the personal care, banking, FMCG and consumer durables space.