Colors, which completed 2009 in the number one slot, began 2010 in the same position, clocking 336 GRPs (Week 1, HSM, CS4+, TAM) despite improved showing by both STAR Plus (298 GRPs) and Zee (284 GRPs). Sony improved as well, notching up 180 GRPs with NDTV Imagine slipping to 86 GRPs -- and being threatened by SAB's jump to 85 GRPs.
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The Masterstroke Art Awards will spotlight artists, institutions, and patrons shaping India's cultural identity, with the inaugural edition set for February.
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In an era where outrage escalates in minutes, the airline’s December meltdown is a masterclass in what not to do.
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While India has massive download volume, only a small percentage are high-value payers.
A phased rollout amplified brand ambassador Jennifer Lopez’s film organically, clocking 30,41,862 impressions and 85,209 engagements beyond the usual endorsement spike.
