Campaign India Team
Oct 01, 2011

IRS 2011 Q2: Readership growth for top eight publications

Dainik Jagran with an AIR of 16,393,000 continues to be the highest read daily followed by Dainik Bhaskar which has a readership of 14,174,000

IRS 2011 Q2: Readership growth for top eight publications

Indian Readership Survey (IRS) data for Q2 of 2011 has been released by Media Research Users Council (MRUC) and Hansa Research. Continuing last quarter’s trend, there has been no change in the top ten publications, though there has been a significant growth in readership for the top eight publications. 

Top 10 Publications

Top 10 Dailies

Top 10 Magazines

(All figures in '000s)
Campaign India

Related Articles

Just Published

3 hours ago

Mondelez hires MediaMonks and Publicis Groupe for ...

The $1.2 billion-a-year food advertiser wants to create a higher volume of personalised content.

3 hours ago

Huffpost India shuts operations

Announcement comes on the back of a recent deal between Buzzfeed and Huffpost globally which didn't include India

5 hours ago

Ministry of Electronics and Information Technology ...

The apps threaten 'sovereignty and integrity of India, defence of India, security of state and public order'

8 hours ago

ASCI introduces guidelines for real-money online gaming

Looks to make real-money gaming safer by making advertising more responsible