Global digital media quality company, Integral Ad Science, has appointed Saurabh Khattar as India lead - sales and strategic partnerships. Khattar joins from Taboola where he was the director - sales and media partnerships. In his new role, he will work with brands, agencies, publishers and platforms. Khattar will be based in Delhi and will report to Laura Quigley, senior vice president – Apac at the company.
Quigley said, "As marketers in India invest more significant budgets across digital advertising channels, Integral Ad Science offers the solutions they need to measure quality impressions for their campaigns. We are thrilled to have Saurabh on board and look forward to accelerating our growth in India with his sales leadership, industry knowledge, and proven success working with major brands and agencies locally."
Added Khattar, “Joining Integral Ad Science at this critical point in the company’s journey is an exciting opportunity, as the growth of digital advertising drives a greater need for media quality measurement. India’s digital media market is evolving quickly, and I look forward to working with marketers and publishers to tap into Integral Ad Science’s solutions that can help drive efficiency and return on their investments in a new way.”
Apart from Taboola, Khattar has also held sales and marketing roles at 5by7 and India Infrastructure Publishing.