INS urges all members to increase ad rates by 20%

Follows newsprint prices crossing US$ 1,000 per MT

Apr 14, 2022 04:16:00 AM | Article | Campaign India Team

The Indian Newspaper Society has recommended that all its members increase its advertising rates by 20%. 
Mohit Jain, president, INS, shared a letter to the members through which he stated that publishers can respond to the increase in newsprint prices which have crossed US$ 1,000 per MT, with an increase in ad rates.
The letter was sent following a meeting of the executive committee of the INS held on 30 March 2022.