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Sep 30, 2008
India Post aims to fly high with new branding
India Post has come out with its first full-fledged campaign to create a new face for itself that is "modern". "There is a general perception about government offices being old and lethargic," said Nitin Srivastava, senior creative director, O&M Delhi. "All the more reason to create a new face of India Post that is modern."
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