The Cannes Report, published for the first time this year, provides the rankings of agencies, regions, countries and even cities based on their performance at the prestigious Cannes Lions International Advertising Festival. It reveals this year that Japan leads the way in Asian creativity, earning sixth place, just behind Brazil, by winning a total of 31 Lions as well as two Grands Prix, in Media and Promo. India is ranked next with 25 Lions, making India the 9th most successful country at Cannes Lions this year.
The Report provides a comparison of how Asian agencies perform alongside other agencies from around the world as well as their competitors within the region - with Dentsu Tokyo and JWT Singapore leading the way, just ahead of Ogilvy & Mather, Mumbai and JWT India, Mumbai. The Cannes Lions rankings system has been used and the calculations are explained transparently throughout the report.
The ultimate guide to the 2009 Festival, it not only gives official worldwide creative rankings, but seminar analyses and jury presidents' insights too. The report is key for agencies wishing to understand their industry and see how both they and their country have performed at the world's most prestigious advertising Festival. Copies of the Cannes Report can now be ordered at www.canneslions.com/store.
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