Campaign India Team
Jun 06, 2012

Hindi GEC Ratings: Zee back to second spot, Sony down to fourth

Star Plus continues to lead with 272 GRPs

Hindi GEC Ratings: Zee back to second spot, Sony down to fourth

 

According to the TAM report on Hindi GECs for Week 22, Star Plus continues to lead viewership among GECs gaining six GRPs to end the week at 272 (HSM, CS 4+).

There was movement among second, third and fourth placed channels as Zee TV moved up a rung to second place. The channel gained 15 GRPs to end the week at 233.
 
Colors gained 20 GRPs to enter the top three, as it ended the week with 221 points.
 
Sony dropped two places to fourth, with a 14 point GRP dip ending the week with 205 GRPs.
 
Sony Sab gained six GRPs to end at 121 points.
 
Sixth-placed Life OK witnessed a dip of one point and ended the week with 112 GRPs.
 
Sahara One opened up the gap on Star Utsav as the former gained a GRP during week 22 to end the week with 42 GRPs. Star Utsav's ratings dipped by three points ending with 38 GRPs. The duo were tied at 41 points during week 21.
 
DD National maintained its 12 GRPs from week 21. 

The top ten Hindi GEC programmes of Week 22 were:

Rank

Channel

Programme

Air Date

TVR

1

Star Plus

Diya Aur Baati Hum

29/5/2012

5.1

2

Zee TV

Did Little Master 2 

2/6/2012

5.03

3

Star Plus

Saathiya Saath Nibhana

1/6/2012

3.73

4

Star Plus

Yeh Rishta Kya Kehlata Hai

30/5/2012

3.70

5

Sony

C.I.D

2/6/2012 3.58

6

Colors

Balika Vadhu

28/5/2012

3.57

7

Star Plus

Ek Hazaaro Mein Meri Behna

26/5/2012

3.67

8

Sony Entertainment TV

Crime Patrol

2/6/2012

3.48

9

Colors

Uttaran

1/6/2012

3.18

10

Zee TV

Punarvivah

29/5/2012

3.11

(Source: TAM Media Research; TG: CS 4+ yrs; Market: Hindi Speaking Market; Period: Week 22 2012)

Source:
Campaign India

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