The strengthening of the creative team continues at Grey, with the addition of Goral Ajmera as senior creative director - art. Ajmera has over ten years of experience in advertising, and has worked in agencies such as Enterprise Nexus, Leo Burnett, O&M and JWT. Her client profile includes brands like Sunsilk, Dove, MTDC, Ponds, Femina, Thomas Cook, Whisper and Lux.
At home, Goral has been the recipient of 5 Abby Silvers and 5 Bronze Abbys. Internationally, her award citations include a One Show shortlist, a Young Guns Finalist, an Asia Pacific Finalist, 3 World Press Finalists and a London International Awards Finalist.
Speaking on her appointment, Ajmera said, “Joining Grey for me is an opportunity to interact with people whose work I have immense respect for. I am looking forward to being a part of the creative enthusiasm at Grey and translate it into great work.” Karan Rawat, executive creative director - art at Grey, said, “Goral is exceptionally talented and brings to Grey her diverse experience. I worked with her when I started out and I am confident of her creative capabilities and believe she will be a great fit in this creative space and will surely be an asset to Grey.” Malvika Mehra, national creative director at the agency, added, “I have seen some stunning art direction from Goral in the past – I particularly love what she did on MTDC and Lux. Besides being naturally good at her craft, I also think she has the right attitude and maturity to lead a team here. I am absolutely delighted to have her on board.”
