Campaign India Team
Oct 14, 2021

Genesis BCW hires Anish Dasgupta as senior director, digital

Moves from Rain Creative

Genesis BCW hires Anish Dasgupta as senior director, digital
Genesis BCW has announced the appointment of Anish Dasgupta as senior director, digital.  
 
He moves from Rain Creative (UAE), where he was digital strategy head.
 
Dasgupta's mandate at the agency is to create strategies using social media, online reputation management, thought leadership, interactive experiences, influencer engagement, crisis management, and more for corporations, consumer brands, foundations and other organisations. 
 
In a career spanning 15 years, he has also worked with Havas Creative and MRM McCann. "Given the increased focus on digital as a result of the Covid-19 pandemic, I am confident that Anish will help further enhance our digital-first and earned-plus offerings with his extensive expertise and experience.” 
Source:
Campaign India

Related Articles

Just Published

3 hours ago

Nescafé rewards the ones who help make life brewtiful

Watch the film conceptualised by Lowe Lintas here

5 hours ago

Time to stand up and take creative ownership: ...

Apple's recent ad conceptualised by TBWA\Media Arts Lab is a copy of 21N78E's 2020 ad for Reclaim Your Privacy

6 hours ago

RIP Anant Sir — the one who taught many the value ...

The founding editor of Campaign India succumbed to illness and was laid to rest in Bengaluru on 24 May 2022

7 hours ago

Media360 Awards 2022: Shortlists, jury announced

Winners to be announced in the last week of May