EyeMyEye has announced the appointment of 1702 Digital for its digital and creative duties.
The agency will be responsible for crafting solutions to appeal to the brand’s target consumers while aiming to hold a measurable impact on the business goals.
With this association, the agency aims to consolidate creative presence, search optimisation, and conversion analytics.
The account was won post a multi-agency pitch and will be handled by 1702 Digital’s Mumbai office.
Ganesh Iyer, founder, EyeMyEye, said, “1702 Digital is the agency of choice for businesses seeking to expand their presence in the digital space. With the hope of further expanding our digital footprint, we engaged with 1702 to manage our social media presence, content development, and strategic digital projects.”
Aanchal Arora, founder, 1702 Digital, said, "1702 will be accountable for strategic thought leadership, media innovation, planning, and operations for the brand with a team of experts behind it who have experience creating social engagement and awareness marketing campaigns.”