Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Nov 12, 2009
Euro RSCG 4D bags IBM’s global digital duties
Global technology leader IBM has named Euro RSCG 4D its lead digital agency worldwide. The appointment spans web and digital brand experiences, including the development of strategy, technology, design, usability, editorial and production, and social media strategy working in collaboration with IBM's other agency partners.Said Suman Srivastava about the India implication, “While we are still waiting for full scope of work, Euro RSCG 4D India is likely to be a major hub for IBM; work for various IBM offices is expected to be sourced from India.”
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Media
Mar 14, 2024
IBM lays off comms and marketing staff
Just Published
Advertising
3 hours ago
When the sellers of joy become its custodians
Titan’s ‘Humari Diwali’ film spotlights retail staff who keep the festive spirit glowing—even as they spend it behind the counter.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Opinion
4 hours ago
Five rules for crafting a high-impact festive campaign
As festive ad clutter peaks, reward-led engagement — with experiential incentives, gamified participation, and frictionless redemption — can help brands cut through noise.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
5 hours ago
When creativity meets code: The human algorithm problem
As gen AI powers faster campaign production, marketers confront a new paradox — efficiency at the expense of emotion, and originality lost in translation.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
5 hours ago
Apple keeps crown as world’s top brand, even as ...
Apple retains the world’s most valuable brand tag for the 13th straight year, Interbrand report reveals a 4% slide in value as Microsoft, Amazon and NVIDIA are right on its heels.
