
Dentsu India has appointed Satish Sathyanarayana (pictured) as chief operating officer for its soon-to-be-launched CRM and loyalty practice agency which would operate both in the digital and offline space. He will be based out of Delhi and will report to Rajesh Aggarwal, president, Denstu India.
Sathyanarayana comes from Wunderman India where he was CEO. He started his career with Canon, followed by stints at Xerox, Digital (now HP), Hutchison (now Hutch), Hindujas and Haymarket. He has also worked for OgilvyOne.
Commenting on the appointment Sandeep Goyal, chairman, Dentsu India said, “Satish is a seasoned campaigner with many years of understanding and expertise in building customer loyalty. His joining the Dentsu team gives us the opportunity to grow this new practice for our clients’ businesses.”