Campaign India Team
Oct 31, 2018

Delon Mascarenhas joins Havas Life Sorento as SVP

Moves from BBH where he was business director

Delon Mascarenhas joins Havas Life Sorento as SVP
Havas Group India has announced the appointment of Delon Mascarenhas as SVP of Havas Life Sorento– its health and wellness division.  
 
Based in Mumbai, Mascarenhas will drive business and client service strategy at the agency. Prior to this he was business director at BBH India. 
 
Sangeeta Barde, managing partner, Havas Life Sorento, said, “Healthcare has become one of India's largest sectors both in terms of revenue and employment driven by rising income levels and greater health awareness. There is a huge opportunity for path-breaking advertising to take the industry forward and talent is one of the key pillars to success. I am delighted at Delon’s appointment and confident that his appointment will help us in our journey of expanding and strengthening our footprint in India.”
 
Rana Barua, CEO, Havas Group India, said, “We nurture a highly entrepreneurial, collaborative environment that fosters innovation and builds brands from every direction in sync with our overall global 'together' strategy of accelerating integration by breaking silos that exists between disciplines. Delon’s appointment will enhance our unified, client-centric organisational structure and create positive momentum for Havas Life Sorento.”
 
Mascarenhas, added, “I am excited with the new challenge and look forward to working with the team to tap into the power of integration and collaboration to make a difference to our clients.’’ 
 
This is his second stint with Havas, as he was part of the Euro RSCG team earlier in his career. In a career spanning 17 years he has also worked with Radio City, Publicis Ambience, JWT and Grey Worldwide.  
Source:
Campaign India

Related Articles

Just Published

6 hours ago

Where are India’s women at the global table?

Despite talent and tenacity, Women Inspiring Network’s founder rues that Indian women remain underrepresented on global stages like Cannes and Davos. Networks, not just skills, are the missing link.

23 hours ago

Amazon’s Beautyverse blends content, commerce and ...

With creators, AI tools and Prime Day synergy, the ecommerce platform is crafting a conversion-first beauty playbook for India’s digital-first consumers.

1 day ago

Moves and Wins: Week of 07 July

Our weekly roundup of the latest appointments and account wins news from JioStar, Madison Media Plus, Grandeavour Communication, Heyyy, Dentsu, Huella Services, Connect Digital, ITW MEA, and many more.

1 day ago

Adobe’s APAC CMO: ‘There is a balance between ...

Duncan Egan weighs-in on how much AI should be relied upon and how much B2B marketing is changing, in his own role as a marketer to marketers.