Daman Soni appointed vice president - global sales and GTM at Percept Knorigin

Percept Knorigin has appointed Daman Soni in its leadership team as vice president global sales and GTM with effect from March 14, 2011.

Prior to joining Percept Knorigin, Soni headed ConceptGears, a company providing services to the k12 education sector in India. At ConceptGears, he was responsible for corporate strategy, business development, alliances, sales and operations.

In his earlier roles, he has also headed telecom sales for Infosys in West Europe and has managed sales and distribution and channel management for Nokia in the northern states of India. Soni is a graduate from ISB Hyderabad and NIT Rourkela, and brings to Percept Knorigin 11 years of leadership experience across the fields of technology and sales working with a number of leading telecom operators across countries.

Speaking on the appointment, Viraj Malik, chief executive officer and managing director, Percept Knorigin, said, “I am happy to handover these responsibilities to Mr. Soni and have no doubts that Daman and the team will take Percept Knorigin ahead. His experience across International markets and knowledge of the telecom sector will be extremely valuable for us to scale up our operations going forward.”

Soni said, “Percept Knorigin has immense potential and I am very excited to be a part of the team to take it to the next level. With a sizeable population in India accessing internet for the first time via mobile, the opportunities in delivering and monetizing content to the consumers are enormous. Percept Knorigin is rightly placed to work closely with telecom operators and engage consumers with the latest and relevant content, applications and entertainment on mobile and broadband.”

In his new role, Soni will be based out of the Gurgaon office and have overall responsibility of leading sales and marketing efforts for Telecom VAS and Digital Marketing Services. He will be instrumental for driving the ‘Go To Market’ strategy, new business development and enhancing the company’s presence with existing accounts.