Campaign India Team
Sep 09, 2020

Dailyhunt enters short-video app space with Josh

The app is currently available on Android

Some of the content creators signed up by the app
Some of the content creators signed up by the app
Dailyhunt has announced the official launch of its short-video app ‘Josh’.
 
The app was in beta phase trials for the last 45 days. Josh has collaborated with music labels T-Series, Sony, Zee Music and Divo Music to offer users their music libraries on the platform.
 
Umang Bedi, co-founder, Dailyhunt, said, “Josh is a mahagathbandhan (mega confluence) of the country’s best creators, the biggest music labels, the hottest entertainment format, formidable user demographics and the largest local language platform! It is truly a made-in-Bharat.for-Bharat.by-Bharat.in-10-Bhartiya-languages.hosted-in-Bharat short video platform. We are humbled by the overwhelming endorsement it has received.”
 
Virendra Gupta, founder, Dailyhunt, added, “Josh is the manifestation of our commitment to three big promises. First, to play our part in the Digital Bharat and Atmanirbhar Bharat initiatives. Second, to empower the large and indigenous ecosystem of talented creators in every nook and corner of our country. Third, to promote the rich heritage and culture of India and make it really big. The success of platforms like Josh is the success of Bharat.” 
 
The app will have videos of up to 120 seconds across the categories - viral, trending, glamour, dance, devotion, yoga and cooking among others. Josh is currently available on Android and will be rolled out soon for iOS users.
Source:
Campaign India