Campaign India Team
Mar 28, 2023

Colorbar appoints Sociowash

Account won post a multi-agency pitch

Sociowash has been awarded the social media and creative mandate for Colorbar Cosmetics. 
 
The agency will handle the brand's end-to-end social media services with an aim to help the brand create higher recall value. 
 
The account was won through a multi-agency pitch and will be handled by Sociowash's Delhi office.
 
Pranav Agarwal, co-founder, Sociowash, said, “We are incredibly excited to collaborate with Colorbar India. We have always strived to deliver a value proposition resulting in creating relevant and compelling communications for our clients. Our team will collaborate to create engaging social media content and strategies to help them meet their marketing objectives. We are determined to make Colorbar a go-to brand amongst their consumers. Sociowash looks forward to this partnership.”
Source:
Campaign India

Related Articles

Just Published

16 hours ago

Paramount launches hostile $104 billion cash bid to ...

Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive advantage in the streaming wars.

18 hours ago

Advertisers are watching Australia’s teen social ...

Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.

19 hours ago

Mirror, EMIs and the postponed dream of retirement

Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.

19 hours ago

India’s E&M industry projected to grow 7.8%: PWC

The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.