Campaign India Team
May 02, 2013

Clio 2013: McCann wins Gold and Silver for Western Union; BBDO, Ogilvy bag Bronze

McCann, BBDO (White Collar Hippies) shine in OOH; Ogilvy (Akanksha Foundation) strikes metal in Direct competition

Clio 2013: McCann wins Gold and Silver for Western Union; BBDO, Ogilvy bag Bronze


McCann Worldgroup India has bagged a Gold in the OOH category for its Billboard campaign for Western Union Money Transfer at the Clio Awards 2013.

While the agency’s much awarded Billboard campaign won Gold, the creative also won Silver under Posters, also in OOH.

Also in the OOH category, BBDO India entry ‘How To’ for White Collar Hippes won a Bronze in the Transit sub-category.

In the Direct competition, Ogilvy & Mather’s entry for The Akanksha Foundation ‘Classroom’ won the agency a Bronze in the OOH sub-category.

Indian agencies drew a blank in the Digital, Digital Technique, Branded Entertainment and Public Relations categories announced on 30 April, and Engagement, Design, Audio and Audio Technique categories announced on 1 May.

Winners in the remaining categories are to be announced on 2 and 3 May.

Also read: Clio Awards 2013: Wah Wah Music wins Silver for Nike ‘Parallel Journeys’, DDB Mudra bags Bronze for Volkswagen ‘Art Direction Board’

Campaign India

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