Cannes Lions partners Youtube for global 48 hour ad contest

YouTube is partnering with the Cannes Lions International Advertising Festival to reward two young creatives who will have the chance to win a trip to this year's festival in the south of France. In May, YouTube will be running a 48-hour viral film contest  to create an ad for a well known, international charity whose identity will be kept under wraps until the launch of the contest on 15th of May.

by Campaign India Team