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I have many meetings lined up all day and almost feel guilty about not being at the press centre by 9 am, standard reporting time for all shortlist/winner announcements. Today there is a press conference announcing the Cyber, Press and Design categories at 10 am. I am late for the other two PCs, but make it in time for the Design jury one. I have an early morning meeting that gets delayed. Personal assistants don’t seem to work very well in Cannes for some reason, probably suffering late nights at the Gutter Bar as well.
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The AI-led rural activation in Uttar Pradesh enables homemakers to feature in personalised video stories celebrating their everyday ‘Josh’.
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The India campaign features Ananya Panday and Lakshya as new global ambassadors.