Campaign India Team
Jun 23, 2013

Cannes 2013: Ramesh Deo Productions wins Film Craft Bronze for Nike 'Parallel Journeys'; 'Help a child reach five' for Lifebuoy bags Silver Film Lion

‘Parallel Journeys’ wins for ‘Sound Design’; India ends Cannes campaign with 33 metals

Cannes 2013: Ramesh Deo Productions wins Film Craft Bronze for Nike 'Parallel Journeys'; 'Help a child reach five' for Lifebuoy bags Silver Film Lion

Ramesh Deo Productions was the lone Indian winner on the last day of Cannes 2013. The production house’s entry ‘Parallel Journeys’ for Nike India won in the ‘Sound Design’ sub-category. JWT India was the agency behind the campaign.

The entry had also been shortlisted in ‘Direction’ and ‘Best Use of Music’ sub-categories.

With the win, India ended its Cannes 2013 campaign with a tally of 33 Lions across categories: eight Gold, five Silver and 20 Bronze Lions.

In the Film Lions category, Lowe+Partners London’s entry ‘Help a Child Reach 5’ for Unilever’s Lifebuoy won a Silver Lion in the ‘Corporate Image’ sub-category. View the film here.

Read about the campaign here:

Nike captures India's cricket pulse, with 'Parallel Journeys'

Source:
Campaign India

Related Articles

Just Published

6 hours ago

Period leave: A privilege or a basic right?

Three marketing agencies in the region make the case for period leave as equitable staff policy. But the effects of period leave, we learn, play a bigger role in destigmatising conversations around menstruation and women’s health

6 hours ago

Raahil’s blog: One year later, there’s reason to be ...

The author lists three reasons why the industry should be optimistic of recovery in 2021