Breaking news: IPL partners Colors for special shows

The Indian Premier League (IPL) has partnered with Colors to launch a series of new entertainment initiatives to attract more fans into the IPL fold.The IPL on behalf of its franchisees has entered into a licensing deal with the GEC, wherein Colors will launch a series of entertainment shows around IPL and IPL players, that will not only play out during the 45 day IPL 2010 season, but in the post season period as well.

by Campaign India Team