
Boomlet Group has announced the launch of its talent wing, BNext.
This venture aims to bridge the creative gap between brands and influencer marketing by leveraging its pool of content creators. BNext will comprise content creators, Mayank Agarwal, Harry Dutt, Abrar Teli, Amar Gogate, and Arun Dutt.
Danish Malik, co-founder and CEO, Boomlet Group, said, "BNext's innovative strategy, driven by a client-centric approach, is set to reshape the influencer marketing talent management landscape. With a team of skilled content creators, they empower professionals to connect with broader audiences while crafting compelling narratives that deeply resonate with consumers. BNext's vision for the future is strongly bolstered by the trust and established track record of Boomlet.”
Preety Singh, co-founder and managing director, Boomlet Group, said, "Today, we take a giant leap forward in the creator talent management arena. BNext is the dedicated talent pool aimed to transform the way influencer marketing is approached. By merging technology's power with top content creators' expertise, BNext will spearhead an era of interactive marketing campaigns."