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The biggest colour trends of 2021 are taking a cue from the tumultuous year just gone by, and giving people a sense of ‘hope, optimism and the refresh that many are looking for’ in the new year, says the author
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Accenture Song, the consultancy’s creative marketing arm, is piloting the use of Alembic to measure its own marketing efforts.
The agency will drive FILA's digital creative and lead Foot Locker's mainline creative, targeting India’s youth and sneaker culture.
The experiential campaign positions trading as a calling, not just a skill.
The activation was to celebrate Asian Paints' new role as BCCI's official Colour Partner.