The author looks at why the camouflage caps worn by the Indian cricket team last week at Ranchi were perhaps avoidable
Janxiety is a good trigger that marketers could leverage. This unique offer ends in a week, unless you are ready to wait for one entire year.
The author traces the evolution of Barbie
Is it a good idea for advertising agencies to have co-CEOs running the show?
In an exclusive interview with Carol Goyal for Campaign India, Imran Khan, chief strategy officer, Snap Inc., who was in India recently, shares some interesting perspectives and plans for Snapchat both globally, and in India.
As Deepika Padukone endorses Asian Paints, the author wonders which paint will finally win favour to decorate and enliven the new marital home of the two superstars
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