Advertising
Carol Goyal
Jan 18, 2023

Blog: And the winner of the colour of the year is...

This colour has already been used by brands like Instagram and Baskin Robins, says the author, while stating that it should be used a lot more

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

2 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

3 Birla Opus Calista showcases stain resistance in new campaign

Adani seeks single agency for INR 600-crore media overhaul

4 Adani seeks single agency for INR 600-crore media overhaul

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Johny Lever features in KFC’s new Feastival campaign

7 Johny Lever features in KFC’s new Feastival campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

9 India’s quick commerce surge exposes a discipline gap for marketers

Kinder Joy launches DC-themed Funko Pop! collection in India

10 Kinder Joy launches DC-themed Funko Pop! collection in India

Related Articles

Blog: Time to get high-spirited with Sake Viva
Opinion
Sep 05, 2022
Carol Goyal

Blog: Time to get high-spirited with Sake Viva

Blog: Har ghar tiranga made easier
Opinion
Jul 11, 2022
Carol Goyal

Blog: Har ghar tiranga made easier

Blog: ‘Illuminating' and 'Ultimate Gray' - contrasting colour choices for 2021
Opinion
Dec 18, 2020
Carol Goyal

Blog: ‘Illuminating' and 'Ultimate Gray' - ...

Opinion: What contemporary art directors must learn from the constitution of India
Opinion
Jan 25, 2022
Carol Goyal

Opinion: What contemporary art directors must learn ...

Just Published

Why LLMs should be “decolonised”
Advertising
14 hours ago
Nishith Srivastava

Why LLMs should be “decolonised”

LLMs today need to speak a variety of languages, not just English with an accent.

Following Omnicom’s acquisition of IPG, the Omnicom Health structure becomes clear
Advertising
15 hours ago
Jameson Fleming

Following Omnicom’s acquisition of IPG, the Omnicom ...

Employees are still looking for clarity around new policies regarding return-to-office, severance and more.

Netflix to purchase Warner Bros. film and streaming businesses
Media
16 hours ago
Kyle O’Brien

Netflix to purchase Warner Bros. film and streaming ...

The deal looks to be worth over $80 billion, but faces antitrust resistance.

Five agencies vying for Ikea creative account
Advertising
16 hours ago
Charlotte Rawlings

Five agencies vying for Ikea creative account

The review is at the chemistry stage.