BBH hires Dhiren Amin as brand partner

Dhiren Amin (pictured), idea architect and head of planning, Mumbai at Euro RSCG India has joined BBH India as a brand partner.Amin has spent close to five years at Euro RSCG where he handled brands such HDFC Bank, Dainik Bhaskar, Sony Entertainment Television, Nirmal Lifestyle, Bank Of Baroda, Cobra Beer, Emirates Airlines, MAX, Radio One, Geojit BNP Paribas, Travelguru and Mahindra Retail. Prior to joining Euro, Amin spent a year working in the customized research division of AC Nielsen India.