Campaign India Team
Aug 20, 2008

Barclay's Premiership kicks off

The first matches of the new season of the Barclay's Premier League delivered decent numbers in the higher demographics. According to aMap data for Aug 16, ESPN had a net reach of  1,88,400 for SEC AB CS 15+ for the pre-match programming and for the first match in the top six metros. For All SECs 15+, the corresponding figure was 5,23,400. The second match delivered 85,300 for SEC AB 15+ and 1,33,700 for All SECs 15+.

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