On the final day of Adfest 2018, McCann Worldgroup added seven more metals including two Grande Lotus'.
The agency won a Grande Lotus (Grand Prix) each for 'Sweet Change' for Paytm and 'Immunity Charm' for Ministry of Public Health Afghanistan in the 'Media' and 'Lotus Roots' category respectively.
'Immunity Charm' also bagged two Innova Lotus' and a further 'Lotus Root'. The entry also won Gold in the 'Media' category. The agency also won Bronze in the film category for 'Intensity' for Jagran Film Festival.
McCann Worldgroup India was also announced as the Direct & Promo Agency of the Year for wins it received on the penultimate day of the festival.
BBDO India won an 'Integrated Lotus' for 'Release the Pressure' for Mirinda and an Effecitve Lotus for '#ShareTheLoad' for Ariel Matic.
In the Young Lotus category, Francis Mili Fernandez and Ketan Kudhir Kadam of FCB Interface were winners.
.png&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.png&h=268&w=401&q=100&v=20170226&c=1)
