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HarperCollins pushes 'books create stories' message through heart-warming story

Watch the film conceptualised by Taproot Dentsu here

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Titan Raga pushes motherhood as a choice, not a sacrifice

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Creative Critique: Ad Reviews 1-15 January

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Pick of the Week: 'Don't use your mobile while driving'

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Riding on Republic Day

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HarperCollins pushes 'books create stories' message through heart-warming story
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2 days ago

HarperCollins pushes 'books create stories' message through heart-warming story

Watch the film conceptualised by Taproot Dentsu here

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Titan Raga pushes motherhood as a choice, not a sacrifice
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2 days ago

Titan Raga pushes motherhood as a choice, not a ...

Watch the ad film conceptualised by Ogilvy & Mather here

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Creative Critique: Ad Reviews 1-15 January
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2 days ago

Creative Critique: Ad Reviews 1-15 January

JWT's Amit Shankar and Scarecrow's Raghu Bhat review ads from the fortnight, while Population First's Dr AL Sharada scans them through a gender lens

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Pick of the Week: 'Don't use your mobile while driving'
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3 days ago

Pick of the Week: 'Don't use your mobile while driving'

This innovative and effective message stands out

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Riding on Republic Day
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Riding on Republic Day

Indians are not just sold on patriotism. A study by Nielsen reveals that consumers are buying more on national holidays

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Cancer Research UK 'Live from the inside'
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2 days ago

Cancer Research UK 'Live from the inside'

Watch the film conceptualised by Anomaly here

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T.O.M. Tweekend
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3 days ago

T.O.M. Tweekend

Some tweets that caught our attention this week

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Weekend Wrap: 20 January 2017
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3 days ago

Weekend Wrap: 20 January 2017

In the news: Bottle Openers, IG International, ITW Playworx, Rupa and Wishbells

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21n78e bags Metropolis Healthcare's mandate
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3 days ago

21n78e bags Metropolis Healthcare's mandate

The account was won post a multi-agency pitch

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21n78e bags Metropolis Healthcare's mandate
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3 days ago

21n78e bags Metropolis Healthcare's mandate

The account was won post a multi-agency pitch

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Indepay Networks appoints iStrat
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2 days ago

Indepay Networks appoints iStrat

Account won post a multi-agency pitch

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WATConsult wins digital and social media mandate of Madame Tussauds, India
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3 days ago

WATConsult wins digital and social media mandate of ...

The museum will soon be launched in New Delhi

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Australian Open rebranding: Deuce or Advantage
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4 days ago

Australian Open rebranding: Deuce or Advantage

Did a Netflix show inspire the new logo? Indian adland reacts

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Unmetric Engagement Meter: Facebook top 20 (1-10 January)
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4 days ago

Unmetric Engagement Meter: Facebook top 20 (1-10 ...

Posts from Asian Paints, ZigWheels, NVIDIA, Kotak Mahindra Bank, BikeDekho and more...

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Opinion: Let’s start using the 'F word' in meetings
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3 days ago

Opinion: Let’s start using the 'F word' in meetings

No, not that one. 'Fame'. It shouldn't be a dirty word, writes the author

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Dentsu Impact bags HT Media's creative duties barring radio brands
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4 days ago

Dentsu Impact bags HT Media's creative duties ...

The account was won post a multi-agency pitch

FEATURED

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Dave Trott's blog: Winning by a whisker
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Jan 05, 2017

Dave Trott's blog: Winning by a whisker

The author brings out the importance of professionals listening to what ordinary people say

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Opinion: We need to blend into the future with balance
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Dec 15, 2016

Opinion: We need to blend into the future with balance

The author peeks into subliminal changes and reflects on what 2017 holds for marketing

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Goafest 2017: 'Champions of Excellence' instituted to celebrate clients
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Dec 22, 2016

Goafest 2017: 'Champions of Excellence' instituted to celebrate clients

Agencies to nominate senior members of advertiser teams; six of them to be recognised in year one

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Opinion: The Emotional Grand Prix
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Dec 19, 2016

Opinion: The Emotional Grand Prix

While clarifying that awards are important, the author says the effect of work on the people it touches is truly special.

The Work

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Shopclues packs a 'punch' for its fifth anniversary celebrations
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3 days ago

Shopclues packs a 'punch' for its fifth anniversary celebrations

Watch the film conceptualised by Enormous Brands here

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Amazon invites those who like 'big savings' for its 'Great Indian Sale'
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Jan 18, 2017

Amazon invites those who like 'big savings' for its 'Great Indian Sale'

Watch the ad films conceptualised by Orchard Advertising here

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Mahindra rolls out ‘Live Young, Live Free’ sequel
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Jan 16, 2017

Mahindra rolls out ‘Live Young, Live Free’ sequel

Watch the film conceptualised by FCB Interface here

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Policybazaar shows quirky exchange between widow and deceased husband, highlights insurance importance
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Tapzo pitches itself as the 'all-in-one' app
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Jan 16, 2017

Tapzo pitches itself as the 'all-in-one' app

Watch the ad films conceptualised by BBH India here

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Aristocrat gets Rohit Sharma and R Ashwin to play selectors, showcase 'talented' collection
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BlueStone.com showcases collection, with another slice-of-life story
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Jan 13, 2017

BlueStone.com showcases collection, with another slice-of-life story

Watch the film conceptualised by Contract Advertising here

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