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Fevikwik sticks to humour, finds hockey goal with ‘total control’

Watch the ad film conceptualised by Ogilvy & Mather here

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Campaign Agency of the Year 2016 now open for entries

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Domino’s looks to bite into all-day dining market with ...

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Opinion: Up for a brand orgy that will take your client ...

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The history of Yahoo in seven ads

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Fevikwik sticks to humour, finds hockey goal with ‘total control’
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1 day ago

Fevikwik sticks to humour, finds hockey goal with ‘total control’

Watch the ad film conceptualised by Ogilvy & Mather here

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Campaign Agency of the Year 2016 now open for entries
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17 hours ago

Campaign Agency of the Year 2016 now open for entries

Early entry deadline is 28 September; South Asia leg to be hosted in Mumbai

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Domino’s looks to bite into all-day dining market with BurgerPizza
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19 hours ago

Domino’s looks to bite into all-day dining market ...

S Murugan Narayanswamy, SVP – marketing, says launch based on insight that pizza has become meal replacement

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Opinion: Up for a brand orgy that will take your client relationship to the next level?
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1 day ago

Opinion: Up for a brand orgy that will take your ...

Agencies lose track of the big picture when trying to survive the 'gladiatorial combat', says the author

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The history of Yahoo in seven ads
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17 hours ago

The history of Yahoo in seven ads

The future is uncertain for the battered tech giant, but its advertising heyday is long gone

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Creative Critique: Ad reviews of the week 11 to 18 July 2016
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2 days ago

Creative Critique: Ad reviews of the week 11 to 18 July 2016

Cheil's Vijay Simha and Campaign's Gokul Krishnamoorthy review ads from the week (11-18 July), while Population First's Dr AL Sharada scans them through a gender lens

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New Business League: June 2016 update
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New Business League: June 2016 update

J. Walter Thompson and Mindshare secure the top spots again, but there are movements elsewhere

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FCB Ulka ropes in Surjo Dutt as NCD
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1 day ago

FCB Ulka ropes in Surjo Dutt as NCD

Was head of creative for Delhi at Sapient Nitro prior

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Opinion: With creativity first, business will follow
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1 day ago

Opinion: With creativity first, business will follow

Client relationships are not enough anymore, contends the author, as ideas drive agency revenue

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Opinion: With creativity first, business will follow
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1 day ago

Opinion: With creativity first, business will follow

Client relationships are not enough anymore, contends the author, as ideas drive agency revenue

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Building a broader creative canvas for the ‘Black Sheep’ network
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2 days ago

Building a broader creative canvas for the ‘Black ...

Scale with specialisation without jeopardising agency DNA is the approach, says Neil Munn, global CEO, BBH

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More than buying razors: Why Unilever acquired Dollar Shave Club
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2 days ago

More than buying razors: Why Unilever acquired ...

Unilever's billion dollar swoop for Dollar Shave Club isn't just about bringing a successful brand into its stable, writes the author - it's a recognition that the FMCG market may have changed for good.

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Monday Morning Briefs: 25 July 2016
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2 days ago

Monday Morning Briefs: 25 July 2016

In the headlines: Club FM, Patrika Group, PivotRoots, Sachin Saga, Social Beat, Star Suvarna

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Opinion: Kabali stays true to Rajinikanth DNA, resonates
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Jul 21, 2016

Opinion: Kabali stays true to Rajinikanth DNA, ...

Past flops of the Superstar offer valuable lessons in stretching brands, even ‘super’ brands

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Tata Salt introduces Rio contenders fighting #NamakKeWaastey, calls for support
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Jul 22, 2016

Tata Salt introduces Rio contenders fighting ...

Watch the ad films conceptualised by OgilvyOne here

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‘International premium brands clearly growing faster than the market’: Kartikeya Sharma, AB InBev
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Jul 21, 2016

‘International premium brands clearly growing ...

Budweiser gets most of marketing budget; imported Stella Artois, Corona, Hoegaarden are AB InBev’s ‘bet for the future’

FEATURED

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TE-A-ME has 'purification plan' for Donald Trump; sends green tea in 'epic mission'
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Jul 15, 2016

TE-A-ME has 'purification plan' for Donald Trump; sends green tea in 'epic mission'

View video of the activation conceptualised by FishEye Creative Solutions

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A view from Dave Trott: Not everything is FMCG
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Jul 14, 2016

A view from Dave Trott: Not everything is FMCG

Advertisers for 'Remain' forgot that the EU referendum wasn’t another brand, contends the author

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Budweiser salutes values behind success stories, ‘brewed the hard way’
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Jul 12, 2016

Budweiser salutes values behind success stories, ‘brewed the hard way’

View the films conceptualised by DigitasLBi here

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Images from party to celebrate Srinivasan Swamy's election as IAA Global SVP
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Jul 15, 2016

Images from party to celebrate Srinivasan Swamy's election as IAA Global SVP

IAA comrades Pradeep Guha and Ramesh Narayan threw a bash in Mumbai on 15 July to celebrate the occasion.

The Work

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Nike preps sports superstars in infancy, for an ‘Unlimited Future’
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1 day ago

Nike preps sports superstars in infancy, for an ‘Unlimited Future’

Watch the film conceptualised by W+K Portland here

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Sikkim Manipal Univ promises to get 'slow', 'stalled' and 'sinking' careers back on track
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2 days ago

Sikkim Manipal Univ promises to get 'slow', 'stalled' and 'sinking' careers back ...

Watch the ad films conceptualised by Famous Innovations here

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Pick of the week: StopNurseryCrimes.com
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Jul 22, 2016

Pick of the week: StopNurseryCrimes.com

View a film from the campaign conceptualised by NagaDDB Malaysia here

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Gionee points to perils of going powerless, pitches Marathon M5 Plus' battery life
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Jul 21, 2016

Gionee points to perils of going powerless, pitches Marathon M5 Plus' battery life

Watch the ad film conceptualised by Mullen Lintas here

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Gitanjali adorns a celebrity couple’s romance
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Jul 21, 2016

Gitanjali adorns a celebrity couple’s romance

Watch the ad film conceptualised by Madvice with Harshad Sharma

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Indian Oil scripts Godman capers for Servo Pride – the solution to truck-owners' every problem
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Jul 20, 2016

Indian Oil scripts Godman capers for Servo Pride – the solution to truck-owners' ...

Watch the ad films conceptualised by Grey Group India here

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McDonald's launches new variants, spreads the 'good news'
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Jul 20, 2016

McDonald's launches new variants, spreads the 'good news'

Watch the ad films conceptualised by Leo Burnett here

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