Watch the ad film conceived by Crispin Porter & Bogusky for Turkish Airlines here
NBA star Kobe Bryant and footballer Lionel Messi return in Turkish Airlines’ new global campaign. Crispin Porter & Bogusky has conceived the spot, which is its first for the brand since winning the global advertising account in September.
It features Bryant and Messi competing to take the most exotic selfie, and using Turkish Airlines as their means of transport. The sign offdescribes how Turkish Airlines flies to more countries than any other carrier.
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The network says that the latter concealed the use of landing pages through a 14-point statement
A reorganisation will see management of the region shifting to Alberto Canteli, currently CEO of Middle East and Eastern Europe, except for India, which will continue under Rana Barua
Watch the film conceptualised by Lowe Lintas
The network is also intending to initiate legal proceedings against the individual perpetrators
