Video: Paid versus unpaid media

WATCH digital honchos at adtech 2012 give their take on paid versus unpaid media

wide player in 16:9 format. Used on article page for Campaign.

On Day 2 of adtech 2012 being held in New Delhi, Campaign India asked three digital players: Madan Sanglikar, chief executive officer, AD2C; Karan Gupta, managing director, Affinity Solutions; and Suresh Reddy, chairman and chief executive officer, Ybrant Digital share their views on the question: “Paid media versus unpaid media – where would you rather be? Why?"

Source:
Campaign India

Related Articles

Just Published

15 hours ago

Publicis parts ways with employee following ...

Holding company parted ways with Tom Goodwin after he tweeted about pandemic.

15 hours ago

Manan Shah joins Chimp&z Inc to head client services

Moves from AdLift where he also headed client services

19 hours ago

Havas Q2 organic revenue dives 18%

Asia-Pacific records sharp declines, but healthcare is a bright spot.

19 hours ago

In reverse decision, Vivo set to leave as IPL lead ...

Amid a public outcry over Chinese-Indian tensions, reports say Vivo is now likely to quit as lead sponsor of the tournament.