Campaign India Team
May 21, 2013

VIDEO: IAA Debates Delhi Verdict: ‘Creative awards can also be given for differentiated one-off expressions’

WATCH glimpses from the IAA Debate in Delhi presented by Dainik Bhaskar Group.

The third in the series of IAA Debates, presented by Dainik Bhaskar Group, took place at The Trident in Gurgaon on 13 May 2013. The topic of debate was: ‘Creative awards can also be given for differentiated one-off expressions.’

Josy Paul, chairman and chief creative officer, BBDO India, and Pratap Bose, COO, DDB Mudra Group, spoke 'FOR' the motion, while Deepika Warrier, VP – beverages marketing, Pepsico India, and Lloyd Mathias, director, GreenBean Ventures, spoke 'AGAINST' the motion. The session was moderated by Shafalika Saxena, CMO, Microsoft India.

The debate saw the verdict being delivered in favour of the motion: ‘Creative awards can also be given for differentiated one-off expressions’.

Watch glimpses from the debate in the video above.

Also read: IAA Debates Delhi: ‘Rationality and creativity in advertising are not mutually exclusive’

Source:
Campaign India

Related Articles

Just Published

1 hour ago

MS Dhoni moves to trademark 'Captain Cool' moniker

The cricketer seeks exclusive rights to ‘Captain Cool’, as celebrity trademarks become essential assets in brand-led marketing ecosystems.

2 hours ago

Colour me heritage: Birla Opus paints India’s monuments

An AI-led animated campaign reimagines India’s icons in vivid hues—but emotional resonance may not be part of the palette.

4 hours ago

Cannes Lions responds to criticism regarding ...

Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage via the usual route.

7 hours ago

Emotion sells, but at what cost?

From teary posts to trending causes, marketers now trade in emotion. But in the attention economy, Interbrand India and South Asia’s CEO wonders where's the line between impact and exploitation?