Video: Campaign India 'Love That Ad'

In this new video segment, Campaign India captures the consumer pulse on commercials released recently.

Those featured here were shown the ads, and asked to name their favourite and why.

None of them are employed with advertising or media agencies or the brands whose ads were featured.

In case you've missed watching these ads, have a look below.

Airtel

Credits

Agency: Taproot India

Brand: Airtel

Creative: Agnello Dias, Chintan Ruparel, Apoorva Jain

ECD: Agnello Dias, Santosh Padhi

Lyrics: Amitabh Bhattacharya

Music : Ram Sampath

Direction: Ram Madhvani (Equinox Films)

Airtel team : Bharat Bambawale and Anuradha Sehgal

McDonald’s

Credits:

Agency: Leo Burnett

Brand: McDonald’s

Creative: Nitesh Tiwari, Vikram Pandey, Sujit Sawant, Shreyas Jain

Account management: Anup Vishwanathan, Nitin Sharma, Vanita D'Mello, Supriya Bhasin, Neema John

Film department: Kevin Affonso, Manoj Pillai, Abhijit Vedpathak

Planning: Kanika Gupta, Abhinit Agarwal,
Production

Production House: Still Water Films.

Director: Jerald Packiaswamy

Producer: Geeta Laxman

Executive Producer: Preeti Machat

DOP: Jason West

Music Director: Sameer Uddin

Top Ramen

Credits

Client: Indo Nissin Foods
Creative agency: Dentsu Communications
Executive creative director: Ashwin Parthiban
Creative director: Sangeetha Sampath
Art Director: Mark Flory
Films Head: Suprotim Day
Account Management: Taira Kimura, Samrat Chengapa, Ashwath Kumar, Vaishnavi Lakshman
Director (of the film): Hemant Bhandari
Production House: Chrome Pictures
Producer: Prafull Sharma, Puneet Bhatia
Post production studio: Creasun, Shanghai
Post production head: Cecil Cheng
Music credits: Micu Patel

BMW 3 Series

 Credits:

Creative agency: Liquid Campaign India
Agency lead: Claudia Woelfle (General Manager)
Creative lead: Kay Koester (Executive Creative Director)
Project lead: Aman Kishore (Client Service Director)
Copy: Kay Koester (executive creative director), Bhavna Mathur (creative director copy), Anton Gusarov (senior copywriter)
Art: Kay Koester (executive creative director), Sunil Gupta (creative director), Elizaveta Averbukh (senior art director), Harmeet Singh (art director), Harsimran Matharu (art director),
Final artwork: Jasvinder Singh (director studio), Deepak Kar (studio operator), Anil Kumar (studio operator)
Online, mobile & social media: Kay Koester (executive creative director), Klaus Irmer (creative director concept), Margaux Gunepin (account manager), Patrick Decaix (creative director), Bharat Chauhan (senior art director), Alex Milde (interactive developer)
Account management: Aman Kishore (client service director), Ratish Kayrat (account manager), Karan Karol (account manager)
TVC "MIL3STONES" Production Company: Contra Productions, China
TVC "MIL3STONES" Second production company: Weareflink, Hamburg
Short Film 'THE 3VOLUTION' Production company: Show & Tell, New Delhi

Birla Sun Life

Credits:

Client: Aditya Birla Group Financial Services
Agency: M&C Saatchi Digital
Agency creative director: Deepak Agarwal
Production house: Climb Media
Director: Kireet Khurana
Director of photography: Gopal Shah
Producer: Raviraj Wade
Music: Rupert Fernandes
Associate director: Anshul Vijayvargiya
Art: Saini S. Johray
Voice: Arjun Mukerjee , Theron
Costumes: Suveera
Pre production: Prashant Shikare, Arnab Mazumdar, Raviraj Kumbhar (Climb Media)
Animation: Arnab Mazumdar, Prashant Shikare (Climb Media)