10 months ago| video
As we sign off for the long weekend, here’s a film from Malaysia that celebrates purposeful festivities, one from Cadbury India scripted with consumers, and a few of our favourite Diwali commercials
Nov 01, 2013 04:26:00 PM | Video | Campaign India Team Share -
On its official YouTube channel, Cadbury Celebrations explained the making of this video posted on 27 October, just in time for Diwali. The brand asked people how they would celebrate Diwali with their loved ones. This music video features contest winners who came up with the best messages.
And here are some of our favourite ad films from the past that captured the festive spirit.
Cadbury Celebrations offers to ‘Gift a Diwali’ to cure loneliness pangs
Coca-Cola launches a new TVC for Diwali
Also read: Celebrating Diwali with some memorable advertising