Partner Content
Partner Content
Jun 30, 2017

Partner Content: Direct from Cannes: Marketing is now a service, says Alibaba marketing head

Chris Tung, chief marketing officer of Alibaba Group, speaks to Atifa Silk on how data-driven marketing will allow consumers to better know themselves

Chris Tung, chief marketing officer of Alibaba Group, speaks to Atifa Silk on how data-driven marketing will allow consumers to better know themselves

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