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TOP OF THE CHARTS: Global ad spend will smash the $1 trillion mark for the first time in 2026, with APAC leading at 5.4% growth amid an algorithmic revolution, according to Dentsu's latest forecast.
The winter-focused campaign encourages households to adopt a simple nutritional habit aimed at seasonal wellbeing.
The brand's first India-focused awareness campaign addresses stigma around type 1 diabetes.
CEO speaks about dramatic post-IPG restructure. “I am not foolish enough to work 14 hours a day for a dollar,” he tells Campaign, after giving up salary in favour of stock.