MMGB: It's what you do in the dark that will put you in the light
Watch the ad films conceptualised by Droga5 here
Feb 29, 2016 09:58:00 AM | Video | Campaign India Team Share -
Sportswear brand Under Armour has launched a global campaign.
The message is, 'It's what you do in the dark that will put you in the light'.
A film featuring Manchester United's Memphis Depay has been launched for the UK market (above), while one with athletes from the US women's gymnastics team is live in America.
As the brand says, #RuleYourself.
And have a great working week.
(With inputs from MarketingMagazine.co.uk)