Campaign India Team
Aug 17, 2015

Knorr rides Independence Day wave with 'world' tribute

Watch the film conceptualised by Jack in the Box Worldwide here

Ahead of India's 69th Independence Day, Knorr rolled out a tribute featuring foreigners of different races and countries singing India's national anthem. 
Conceptualised by Jack in the Box Worldwide, the film was released on the brand's social media channels on 14 August.
After the anthem comes to an end, the film delivers the message 'The World Now Comes to India' and bills itself as 'A Tribute by Knorr International Soups'.
Client: HUL
Brand: Knorr International Soups
Agency: Jack In The Box Worldwide
Campaign India

Related Articles

Just Published

6 hours ago

Deepika Padukone grooves to 'Auva Auva' for Levi's, ...

Watch the film conceptualised by Spring Marketing Capital here

7 hours ago

Sony Music appoints Sangeetha Aiyer as director of ...

Moves from NBCUniversal India where she was head of marketing

7 hours ago

New Government guidelines to hold social media and ...

It involves a three-tier regulation mechanism that requires OTT platforms and YouTube to self-classify their content into five categories based on age suitability

8 hours ago

Narendra Modi, Virat Kohli and Rahul Gandhi lead ...

Social media analytics firm Twitteet released its analytics for January 2021