Asian Paints has rolled out an extension of the campaign released earlier this year featuring Deepika Padukone and Ranbir Kapoor.
Conceptualised by Contract Advertising, the film for Royale Health Shield shows Kapoor upset about Padukone not inviting him to her housewarming. Padukone teases him by comparing him to bacteria and states that the paint kills it. The film ends with Kapoor at her house for the party cracking the same joke for her.
Amit Syngle, COO, Asian Paints, said, “Safety and hygiene has become a pressing matter today. People believe that the health of one’s home reflects one’s personal health and this is what makes Asian Paints Royale Health Shield a healthy choice for a concerned consumer. Our second TVC with our brand ambassadors brings to light this very message but in a friendly and casual way.”
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