Fran Luckin says that days before she was adjudicating the Cannes Lions jury in print and publishing, she looked out of her hotel and saw a billboard that screamed that "print advertising sucks". In that backdrop, she and hear team of jurors sat down to judge print in the digital era. Excerpts from her address at the awards ceremony.
Cannes Lions 2017: Jury speak
Fran Luckin, CCO, Grey Africa speaks about her experience in the Print and Publishing jury at this year's Cannes Lions