Airbnb's CMO Jonathan Mildenhall reveals how the brand's first TV campaign did not shy away from an "uncomfortable truth" about the business in a Cannes Lions interview with Marketing. The inspirational marketer, who joined Airbnb from Coca-Cola last year, also talked about the pros and cons of doing marketing the Coke way.
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Moves from AdLift where he also headed client services
Amid a public outcry over Chinese-Indian tensions, reports say Vivo is now likely to quit as lead sponsor of the tournament.