shiksha gupta

super.money’s campaign targets UPI frustration with real cash, not coupons
Sep 26, 2024
Vinita Bhatia

super.money’s campaign targets UPI frustration with real cash, not coupons

super.money's first ad slams rival UPI rewards, promising real cashback over coupons. In an exclusive chat with Campaign, its founder shares if this bold move can win frustrated users.

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