Indian brands have been way too complicit in toeing the official line and are very wary of taking the establishment on publicly, says the author
Will also continue as CSO of MullenLowe Lintas Group in India
The initiative is titled 'Restart and Restrat'
The absence of touch doesn’t just negatively impact social interactions but also has tremendous potential to disrupt the world of brands
The author explains why brands should be looking to evolve to an ecosystem
An analysis of India's top 100 brands, according to consumers. Which made significant gains in 2019, and which lost their stripes?
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