radio industry

Oct 21, 2008

Radio City launches

Radio City 91.1FM has launched, a portal that aims to position itself as a one-stop resource guide on the radio industry. The site will have documented research on the radio sector and case studies on the effectiveness of radio as a medium. The site will focus on how radio makes a difference to the advertising industry and to the universe of media planners. A section called 'Radio Guru' attempts to play the role of consultant for any queries related to the radio industry.