LATEST

India’s M&E growth touches INR 2.78 trillion in 2025 after two years of muted growth

The FICCI-EY report noted that the industry grew 9.1%, supported by a rebound in advertising, expanding digital consumption and a revival in live events.

Kiran Mani exits JioStar to lead OpenAI APAC

He is expected to relocate to Singapore, reporting to chief strategy officer, Jason Kwon.

The Trade Desk says Omnicom audits ‘have not identified any issues’

The DSP pushes back on Omnicom’s audit as routine oversight, even as its shares tumble around 7% in intra-day trading.

Amazon’s Creative Agent bets on scale, but can it sustain spend?

While the AI tool lowers creative barriers for MSMEs, can it drive sustained SMB spend or deepen reliance on a closed-loop platform ecosystem?

Building credibility in the proof era

Sport’s unique power lies in its ability to create belonging, but that can become a fragile thing to hold in an age where fans ask for receipts.

Aditya Birla Group and TOI-led consortium acquire RCB for $1.8bn

The deal highlights how the Indian Premier League (IPL) is evolving from a domestic corporate- and celebrity-led league into a magnet for global private equity and sports capital.

VML India appoints Kunal Roy as managing partner, Shekhar Khanna as CSO

Roy will lead the Mumbai office while Khanna will establish a strategic planning unit, the agency said.

See More

LATEST WORK

When stiffener meets Malayalam cinema...

Revive borrows Malayalam cinema’s storytelling grammar to turn a fabric demonstration...

WATCH

THE WORK

See More

PARTNER CONTENT

Podcasts