Soho Square was handling a majority of the business
Consumers will scrutinise ads increasingly, and brands that seem insensitive will get voted against.
Onads and Span Communications will handle the creative and media duties respectively for the brand.
Onads has won the creative mandate for Indiabulls Securities, one of the largest stock brokerage firms in the country.Talking to Campaign India, Jignesh Maniar, co-founder, Onads said, "We presented a new way to look at the category, which appealed to the client. Our understanding of the category, coupled with the creative execution that we presented was what worked in our favour."
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins